For coaches, wellness professionals and small business owners who want a brand that actually represents them online.
websites & brand that actually look and feel like you.
Book your discovery call
Not a generic, cookie-cutter version of it.
Your website should feel like walking into your world.
I'm Francesca.
I design brands and websites that actually look and feel like you.
Currently working from Fiji 🇫🇯🌺 and wherever life takes me next.
But when it comes to putting it online the words don't come.
The design feels wrong.
Nothing seems to capture what you actually do and who you really are.
You're good at what you do.
Really good.
Maybe you've been selling through Instagram DMs or WhatsApp for years. It works, until it doesn't. Because at some point, people go looking for you online. And what they find doesn't match the person they fell in love with on social.
We talk. I ask questions that go deeper than
"what's your brand colour?"
I want to understand how you work, who you help, what makes you different and why you started in the first place.
This is where most designers get it wrong.
They start with templates, moodboards, and colour palettes before they've truly listened.
I start with you.
Then I translate all of that into a brand and website that the rest of the world can actually understand.
Because you are your most important project.
Book a free 30-minute call, no strings attached.
We'll talk about your project, your goals, and whether we're the right fit.
Book your free call
I burned out really bad at a corporate job two years ago.
So I quit, bought a one-way ticket to Asia, and spent three months figuring out what I actually wanted from life.
Turned out: this was it.
I'm a brand and web designer based wherever life takes me. I've worked from vans in New Zealand, beaches in Fiji, and everything in between.
I build websites and brand identities for coaches, wellness professionals and small business owners who have something real to offer the world and deserve an online presence that proves it.
I started Essenza because I believe people are the true essence of their brands. The best websites aren't just beautiful, they feel like the person behind them. That's what I'm here to build.
When I'm not designing, you'll find me freediving, skydiving, or chasing the next place I've never been.
Currently: Fiji 🇫🇯🌺
I'm Francesca.
About me
Template Customization
Starting from 888€
For those who want a beautiful, affordable website and have already found the perfect template or need help choosing one. We make it feel completely yours.
Brand + Website
Starting from 2.900€
For those who want to start from scratch or rebuild completely.
We create your brand identity and website together, from the first conversation to the final result.
Website in a Week
Starting from 1.555€
For those who already have a clear brand and materials ready.
Your new website, live in one week. No delays, no back and forth.
Here's how we can work together.
If something brought you here, trust that feeling.
See how it works
Let's build it together
Start customizing
Some of the latest projects I've worked on. Not just brands, real people with something important to say.
website PORTFOLIO
Cheveaux
by twofold
eden hairsalon
View
Sarah
Inbox Zero
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Jana - Money Mind
Finance Coach
View
Asana
yoga studio
View
every project is a person.
& every website is a
story worth telling.
Ilaria Bosi
Freediving Coach
View
Cristina Passoni
Studio
View
Inbox Zero Studio is a VA service provider specializing in email management, calendar coordination, and client onboarding systems for busy entrepreneurs and small teams.
Targeted to female online business owners (30–50) generating $100k–$500k, ready to delegate and streamline their operations.
I created a fully customized branding and website, designed to communicate clarity, structure, and effortless support.
View
Asana
yoga studio
View
Close
Jana - Money Mind
Finance Coach
View
every project is a person.
& every website is a
story worth telling.
Cheveaux by Twofold | Eden Hair Salon is a modern hair salon blending elevated aesthetics with a personalized, experience-driven approach to beauty.
Audience Target Client: Style-conscious women looking for high-quality treatments in a refined yet welcoming space, where attention to detail and atmosphere are part of the service.
I developed a complete brand identity and a fully customized website, designed to reflect the salon’s unique positioning and create a seamless, elevated online experience aligned with its in-salon vibe.
Jessica
Business Coach
View
Asana
yoga studio
View
Close
every project is a person.
& every website is a
story worth telling.
Ilaria Apnea | Freediving Coach is among the leading freediving coaches, with a strong focus on equalization and a personalized approach. She supports clients both online and in the water, and hosts retreats in remote, breathtaking locations.
Client’s Target Audience: Individuals drawn to personal growth through freediving, from beginners to more experienced divers seeking a deeper connection with their practice.
I designed and developed a fully customized 10-page website, along with a strategic email system including lead generation, contact collection, and newsletter setup through Flodesk, creating a seamless client journey from first contact to ongoing engagement.
Close
Jessica
Business Coach
View
Jana - Money Mind
Finance Coach
View
every project is a person.
& every website is a
story worth telling.
Money Mind | Finance Coach helps women build a more conscious and empowered relationship with money, combining practical financial tools with a mindset approach.
Client’s Target Audience: Women seeking financial clarity, confidence, and a more intentional way of managing and growing their money.
I designed and developed a fully customized website with integrated e-commerce to support the launch and sale of her book, creating a clear and conversion-focused user experience.
Jessica
Business Coach
View
Ilaria Bosi
Freediving Coach
View
Close
every project is a person.
& every website is a
story worth telling.
Cristina Passoni Studio | Interior Design & Branding Consulting is a Milan-based studio combining interior design and branding to create cohesive, identity-driven spaces.
Client’s Target Audience: Design-conscious brands and individuals looking for spaces that reflect their identity through a refined and strategic aesthetic.
I designed and developed a fully customized website to showcase her work and communicate her distinctive approach in a clean and elevated way.
Close
Jessica
Business Coach
View
Jana - Money Mind
Finance Coach
View
every project is a person.
& every website is a
story worth telling.
Asana Yoga Studio is a yoga studio offering classes and experiences focused on balance, presence, and mindful movement.
Client’s Target Audience: Individuals seeking a deeper connection with their body and mind through yoga, from beginners to more experienced practitioners.
I designed and developed a fully customized website to reflect the studio’s calm and welcoming atmosphere, while making class discovery and booking simple and intuitive.
Jessica
Business Coach
View
Ilaria Bosi
Freediving Coach
View
Close
every project is a person.
& every website is a
story worth telling.
Close
Gipo Catering
Experience
View
Ilaria Bosi
Freediving Coach
View
Signalia
Digitimeout
View
SITO WEB DI 5 PAGINE
BLOG
CONTACT FORM
DOWNLOADABLE FREEBIE
Close
Gipo Catering
Experience
View
Ilaria Bosi
Freediving Coach
View
Signalia
Digitimeout
View
SITO WEB DI 4 PAGINE
BLOG
CONTACT FORM
DOWNLOADABLE FREEBIE
Let's talk. Book a free 30-minute call and tell me about your project.
Book your free call
35 questions.
5 areas.
One honest answer.
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